Is Your Website Doing A Good Job?

Is Your Website Doing A Good Job?

Companies can pour a lot of time and money into updating websites. While a new look and feel is exciting and can be a great asset for brand building and awareness, the most important job of a B2B website is to further the buyerโ€™s journey and optimize conversion. ...
How to determine whether you need to replace or modify your website?

How to determine whether you need to replace or modify your website?

Every major engagement we have had has involved a significant update of the clientโ€™s website and sometimes even multiple updates. We have come into these web projects at every stage. We have driven the updates, we have come in halfway through the project and we have...
The SEO Sanity Check(list) for New Websites

The SEO Sanity Check(list) for New Websites

It happened again. A client had contracted with an agency to build their website and was told by the agency that the agency would handle the SEO on the new website. Soon after our engagement started our client let us know the website was ready to launch and asked us...